The project will be organized by our client company as a Joint Industry Project where oil companies are invited to participate. Major market players will be contacted and when they indicate positive interest, membership process will start. A managing board will be established with members’ administration as the secretariat. One of the oil companies will be the leading party and have the chairman of the board.
The companies will be contacted through telephone, e-mail, and personal visits. After initial briefings, these firms’ representatives will be invited in introductory seminars and workshops conducted at the premises of our client’s branches. For off-shore companies, online seminars and video conferences will also be the part of marketing plan. An industry need analysis will help in customizing the internal database to the requirements of the industry, for this purpose focus group discussions, and detailed surveys will also be conducted.
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