Environment
Interpretations Of Green Marketing
For Research on different interpretations of green marketing, you can define green marketing as the marketing of products that are said to be environmentally safe. This includes many activities like product modification, changes in the production methods, using recycled board or paper for packaging as well as different forms of advertising. People are now aware of the damages that chemicals and industrial gases are causing to the environment and upsetting the ecological balance. They are now switching to products that do not use chemicals like fertilizers to increase food production or preservatives that will ensure the useful shelf life of food. (more…)