Essay: Packaging as a Marketing Tool

Sample Essay

Good packaging is that it should differentiate your product from your competitors. This is especially important when a product is competing in a heavily dominant or competitive market and the manufacturers are trying to secure an edge by tackling a specific niche in the market. Also if the packaging is not different in terms of color scheme or graphics consumers might not be able to differentiate the product from the competitions.

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Essay: Malthus’s theory

Sample Essay

He devised a thought that poor nations would find it extremely difficult of  going beyond their subsistence levels and being able to eke out an affluent life until and unless they undergo ‘preventive checks’ of controlling population (Hughes 38), for instance, birth control. Hence, failure to abide by these preventive measures makes malnutrition and poverty inevitable. He further argues that no increase in food would be able to cope up with the ever increasing level of population and that land is highly finite.

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Essay: Malthusian Theory; Opponents and Proponents

Sample Essay

At the first stage as suggested by Malthus, birth rates start mounting up in the presence of increasing death rates while the per capita income is thought to substantiate living. Stage two witnesses burgeoning population rates. Likewise, at the completion of stage two and  at per capita income in a given period of time when population would have reached it’s maximum, birth rates would yet again decline. The Malthusian population trap would have thus reached a saturation point.

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Essay: Integrated Approach to HRM

Sample Essay

There are many situations in today’s work environment where such a philosophy would be extremely unpopular and would result in a wastage of the employees potential. Theory Y on the other hand is in total contrast. This theory assumes that a certain amount of work comes naturally to the human brain. Therefore work is not a forced exercise that humans will always run away from. So keeping this in mind theory Y claims that unlike what theory X claims coercion is not necessary to get the most from your employees.

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Essay: Integration of Pret A Manger

Sample Essay

The case is quite similar to the above discussed scenario in which global alignment and integration plays a great role in getting the brand recognition so as to have a competitive edge over rivals. In case of Pret A Manger follows standardization to a greater extent especially as far as their pricing and internet based approach is concerned. The products being sold enjoy penetrated pricing and a standardization of menu and deliverables. The competitive advantage being given to the company is based on their positioning of fresh and organic food while they get to enjoy the health conscious market.

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Essay: Important issues in HRM

Sample Essay

One extremely important concern that is important for the successful implementation of any HR policy any where is the commitment of the senior executives to the policy. If the policy does not have their backing its success probability will be hurt no matter how potentially successful it could have been.

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